When loose internet threads find each other
4 years ago


Which laptop would win in a show down? Need I ask...


This exhibition got us thinking- why can't digital advertisers collaborate with great minds outside advertising? If advertisers continue to assume that inspiration can be gained from pencil-winning ads and insights gained from planners, then how will digital advertising ever be original, avant-garde or be able to reflect the interests of the people who make up society as it is today, or tomorrow?
Is there a place where creative folk, and even non-creative folk can share their creativity and ideas with each other? Pecha Kucha nights are one such place, however the crowds that tend to go, are from design backgrounds. Marie worked at D&AD and assisted at Awards Judging, but she found the judges tended to stick to people they already knew and just small talked about the weather, down the pub. Wouldn't it be wonderful if there was a weekend away, on-line place where you could listen to people from film, SFX folk, singers, flower arrangers and DJs? A place where you could learn from and inspire one another.