Thursday, November 6, 2008

The All-Seeing Eye (Hardcore techno version)


Yesterday we visited a kick-ass exhibition over at the BFI. It was a collaboration between the director of Eternal Sunshine of the Spotless Mind, and Pierre Bismuth, a visual artist.

They used a rotating projector to create a 360-view of various rooms. This 'art' was created to evoke the sensation that your memories were being lost & erased, simply by means of time passing.

This 'moment of displacement' and was supposed to be part of Eternal Sunshine of the Spotless Mind.

This exhibition got us thinking- why can't digital advertisers collaborate with great minds outside advertising? If advertisers continue to assume that inspiration can be gained from pencil-winning ads and insights gained from planners, then how will digital advertising ever be original, avant-garde or be able to reflect the interests of the people who make up society as it is today, or tomorrow?

Is there a place where creative folk, and even non-creative folk can share their creativity and ideas with each other? Pecha Kucha nights are one such place, however the crowds that tend to go, are from design backgrounds. Marie worked at D&AD and assisted at Awards Judging, but she found the judges tended to stick to people they already knew and just small talked about the weather, down the pub. Wouldn't it be wonderful if there was a weekend away, on-line place where you could listen to people from film, SFX folk, singers, flower arrangers and DJs? A place where you could learn from and inspire one another.

Our budget is a little constrained to put on an international symposium promoting creativity, but if you have a few million to spare, please do get in touch!

Wednesday, November 5, 2008

Where is the Sun?

Praise the Sun.
For it is so yellow and round
And warm and far away.
Praise the sun.
For it is like a huge jacket potato
i.e. dense and hot.
I like the Sun. Oh the Sun. Oh Sun...

Our very first post!

Ahoy there! We've been working at the RFH, for the past fortnight or so, nurturing our babies, in the hope that they will dazzle and impress the creative director over at the French digital agency, Duke. We have a fabuuuulous view of the Thames, and our trusty Caffe Vergnano 1833 is just a hop, skip and a jump away, making the lushest coffees around- our minds are fuelled and ready for action! Bring it on baby!