3,2,1, Action!

Madness. This week was utter madness. We had to up the tempo and mac up 5 campaigns in one week! Talk about working under pressure... This afternoon we presented our ideas to Duke Interactive. Luckily the guys there were really cool and liked our ideas. Phew!!! We're floating on cloud 9 now- wooo hoooo! Next week we'll be evolving our concepts for Sheba, with the help of the guys and gals over at Duke.

We really hope a client climbs on board and makes this baby come to life! We need a lucky break and hopefully this is it.

Virals, Youtube, websites. Obama nailed them.

If anyone doubts the potential of digital, they should head to: http://news.bbc.co.uk/1/hi/technology/7412045.stm.

'Digital' will now (fingers crossed) get the respect and recognition it deserves. Digital will hopefully be able to shake off it's geeky image, attract big brands with big budgets & balls, and free creatives from the constraints placed on them by conservative thinkers. With digital, the sky really is the limit. We hope that we will be part of the exponential growth that is yet to come!